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We provide responsive local lettings and sales services nationally through recognised property brands
Our aim is to achieve an increasing UK market share of lettings and estate agency transactions, using a proven franchise model and multiple, clearly differentiated, property brands. The Group has a strong presence in lettings and currently manages 55,000 properties on behalf of landlords which amounts to a city the size of Cambridge. It also has a growing presence in estate agency, completing on the sale of 10,750 homes in 2018.
Clear strategy to deliver growth
Our Mission
The Property Franchise Group PLC intends to develop both the depth and breadth of its network and, by importing digital and marketing techniques, grow the local market share of its franchisees.
Our Vision
To achieve an increasing UK market share of lettings and estate agency transactions, using a proven franchise model and multiple, and clearly differentiated, property brands.

Buy & Build
The Group continues to investigate possible acquisitions either of property franchisors or complementary businesses whilst at the same time assisting franchisees with acquisitions of independent agents’ businesses.

Operational Efficiency
We have continued to develop relationships with key suppliers in our sector and are now looking beyond to other sectors and their suppliers. We continue to ensure that all our traditional brands are on common platforms and to invest in developing our digital marketing capabilities.

Income Diversification
We aim to increase our earnings from property sales and financial services by leveraging the estate agency credentials acquired with Xperience together with the know-how acquired through the acquisition of EweMove. However, the Group’s core focus will continue to be its lettings business.

Franchisee Recruitment/Expansion
The recruitment of franchisees for new territories and for resales of existing territories is central to maintaining the health and vitality of the network as well as achieving our network aims. At the same time, we are assisting franchisees to expand through acquisitions in existing territories and to grow into new territories, often by buying out neighbouring franchisees.
The Property Franchise Group has an experienced Board who are committed to the development of the business in a socially responsible way.
The Board is responsible for the overall performance of the Group, which includes the broad strategic direction, development and control of the Group. The policies and strategies of the Group are formulated by the Board and the detailed considerations about the day-to-day operations are delegated to a senior management team under the leadership of the Executive Directors.